Cite
HARVARD Citation
, . et al. (2014). Coupon redemption behaviour: a Malaysian cross‐segment investigation. Marketing intelligence & planning. 32 (1), pp. 66-88. [Online].
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, . et al. (2014). Coupon redemption behaviour: a Malaysian cross‐segment investigation. Marketing intelligence & planning. 32 (1), pp. 66-88. [Online].