Gender Mainstreaming: An Assessment of Its Conceptual Value for Gender Equality. Issue 4 (13th February 2012)

• Record Type: Journal Article
• Authors: Bendl, Regine; Schmidt, Angelika
• Is Part Of: Gender work and organization. Volume 20:Issue 4(2013:Jul.)
• Page Start: 364
• Page End: 381
• Publication Date: 2012-02-13
• Subjects: Sex role in the work environment -- Periodicals; Sexual division of labor -- Periodicals; Sex discrimination in employment -- Periodicals; Organizational sociology -- Periodicals; Industries -- Social aspects -- Periodicals; 306.361505
• DOI: 10.1111/j.1468-0432.2011.00584.x
• Languages: English
• ISSNs: 0968-6673

Abstract

<abstract abstract-type="main" xml:lang="en"> <title> <x xml:space="preserve">Abstract</x> </title> <p>Evaluations of gender mainstreaming show that there has been limited change to gender equality and it has been very fragmented across EU countries. Therefore, the purpose of this article is to evaluate the heuristic and conceptual value of the term gender mainstreaming as a metaphor for gender equality. Our results from applying an image‐schematic model of metaphor evaluation show that gender mainstreaming represents a nonsensical metaphor for gender equality. We conclude with recommendations for reconceptualizing gender mainstreaming.</p> </abstract>