Risk and crisis communication during the COVID-19 pandemic : muddled messages /: muddled messages. (2023)

• Record Type: Book
• Further Information: Note: Martin N. Ndlela.
• Authors: Ndlela, Martin N
• Contents: 1. The COVID-19 Pandemic Introduction: “Communicate with your people about the risks” Public Health Risk Emergency Risk and Crisis Communication The Purpose of Risk Communication <p class="MsoNormal" style="text-indent: 35.4pt;">Public Health Preparedness <p class="MsoNormal" style="text-indent: 35.4pt;">Instructional Communication <p class="MsoNormal" style="text-indent: 35.4pt;">Persuasive Communication <p class="MsoNormal" style="text-indent: 35.4pt;">Educational Communication Effective Risk and Crisis Communication Conclusion 2. COVID-19: An Unexpected Pandemic? Introduction The Pandemic – the Black Swan or the Gray Rhino? Pandemics in history Public Health Preparedness The Pandemic Crisis Response Conclusion 3. The World’s First Digital Pandemic Introduction Audience fragmentation Algorithms, bots and AI Manipulable messages Active Audiences The Decline of Gatekeepers New forms of gatekeeping Many-to-many communications Influencers as sources of news Conclusion 4. Outbreak Communication Introduction Timeliness of Outbreak Notifications The ‘crying wolf’ effect Transparency in outbreak communication The political aspects of outbreaks Unintended consequences: inform and be damned Coordination and collaboration Perception of risk Conclusion 5: Lockdown Messages Introduction Lockdown: Revisiting centuries old strategies Lockdown messages. Adherence, Compliance and Non-Compliance <p class="MsoNormal" style="text-indent: 35.4pt;">Message types Case Studies South Africa’s “Thuma Mina” <p class="MsoNormal" style="text-indent: 35.4pt;">Appeal – “The most definitive Thuma Mina moment” <p class="MsoNormal" style="text-indent: 35.4pt;">Shift to a discourse of war <p class="MsoNormal" style="text-indent: 35.4pt;">Militarized Lockdown <p class="MsoNormal" style="text-indent: 35.4pt;">Why lockdown couldn’t work Norway’s “Dugnad” moment <p class="MsoNormal" style="text-indent: 35.4pt;">Invitation til “dugnad”: Shared responsibility and togetherness <p class="MsoNormal" style="text-indent: 35.4pt;">Trust and Solidarity Conclusion - “One-size-does not fit all” <p class="MsoNormal">6. Communicating Uncertainty Introduction Defining Uncertainty Sources of uncertainty in COVID-19 Theories on Communication and Uncertainty <p class="MsoNormal" style="text-indent: 35.4pt;">The Communicator <p class="MsoNormal" style="text-indent: 35.4pt;">The Message <p class="MsoNormal" style="text-indent: 35.4pt;">The Audience Communicating Uncertainty during the pandemic What are the best ways to communicate uncertainty? Conclusion 7. Risk Messages, Form and Context Introduction Strategic and Tactical Considerations <p class="MsoNormal" style="text-indent: 35.4pt;">Information-poor Context <p class="MsoNormal" style="text-indent: 35.4pt;">Risk Information Vacuum <p class="MsoNormal" style="text-indent: 35.4pt;">Contradictions- Pandemic Management Strategies Message Purpose: What messages hope to achieve <p class="MsoNormal" style="text-indent: 35.4pt;">“Flatten the curve” objectives <p class="MsoNormal" style="text-indent: 35.4pt;">Instructional Messages <p class="MsoNormal" style="text-indent: 35.4pt;">Educational Messages Message Presentation Formats <p class="MsoNormal" style="text-indent: 35.4pt;">Numerical Communication: The power and politics of numbers <p class="MsoNormal" style="text-indent: 35.4pt;">Verbal Communication of Risk <p class="MsoNormal" style="text-indent: 35.4pt;">Visual presentation Why Context Matters Conclusion 8: Audiences and Messages Introduction The Audience Multivocality and multiple publics The Rhetorical Situation <p class="MsoNormal" style="text-indent: 35.4pt;">The Cultural Context Hard-to-reach audience How to overcome obstacles with “hard-to-reach” audiences <p class="MsoNormal" style="text-indent: 35.4pt;">Communication-as-dialogue approach <p class="MsoNormal" style="text-indent: 35.4pt;">Reaching distrustful audience via trusted communicators <p class="MsoNormal" style="text-indent: 35.4pt;">Reaching hard-to-reach audience through influencers <p class="MsoNormal">Conclusion 9: Public Trust Introduction Conceptualising trust Need for trust Public trust in political leadership <p class="MsoNormal" style="text-indent: 35.4pt;">From Ebola to Covid-19 <p class="MsoNormal" style="text-indent: 35.4pt;">Leveraging “trust capital” Public trust in health institutions Vaccination: The problem of trust Trust in messengers Trust in media Post-truth and the erosion of trust Conclusion 10: The Infodemic Scourge Introduction <p class="MsoNormal">Data-driven pandemic COVID-19 Information Disorders <p class="MsoNormal" style="text-indent: 35.4pt;">Fake News in Pandemic Times <p class="MsoNormal" style="text-indent: 35.4pt;">Beliefs in Conspiracy Theories <p class="MsoNormal" style="text-indent: 35.4pt;">The Challenges of Filter bubbles and Echo Chambers Harmful Assertions <p class="MsoNormal" style="text-indent: 35.4pt;">Misleading (false) remedies <p class="MsoNormal" style="text-indent: 35.4pt;">Traditional
• Edition: 1st
• Publisher Details: London : Routledge
• Publication Date: 2023
• Extent: 1 online resource (190 pages), illustrations (black and white)
• Subjects: 614.5924144014; Communication in public health; Communication in crisis management; COVID-19 Pandemic, 2020- -- Social aspects
• Languages: English
• ISBNs: 9781000986310
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.