Boomers 3.0 : Marketing to Baby Boomers in Their Third Act of Life /: Marketing to Baby Boomers in Their Third Act of Life. (2017)

Record Type:: Book
Title:: Boomers 3.0 : Marketing to Baby Boomers in Their Third Act of Life /: Marketing to Baby Boomers in Their Third Act of Life. (2017)
Main Title:: Boomers 3.0 : Marketing to Baby Boomers in Their Third Act of Life
Further Information:: Note: Lawrence R. Samuel.
Authors:: Samuel, Lawrence R
Contents:: PrefaceIntroductionONE: Fountain of YouthTWO: Old Dog, New TricksTHREE: RebootFOUR: Inner MuseFIVE: Bucket ListSIX: Higher GroundSEVEN: BoomerpodsEIGHT: Gray PowerNINE: Pay It ForwardTEN: Footprints in the SandConclusionNotesSelected BibliographyIndex.
Publisher Details:: New York : Praeger
Publication Date:: 2017
Extent:: 1 online resource (208 pages)
Subjects:: Business & Economics -- Marketing -- General
Business & Economics -- Advertising & Promotion
Advertising
Languages:: English
ISBNs:: 9798216055402
8216055404
Related ISBNs:: 9781440857225
Access Rights:: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library HMNTS - ELD.DS.777959
Ingest File:: 19_029.xml