Business analytics : combining data, analysis and judgement to inform decisions /: combining data, analysis and judgement to inform decisions. (2023)

• Record Type: Book
• Further Information: Note: Mary Ellen Gordon.
• Authors: Gordon, Mary Ellen
• Contents: Chapter 1: How Data And Analytics Can Enhance Human Decision-Making In Organisations; Chapter 2: Why Organisational, Legal, Cultural, And Ethical Considerations Shape What Can And Should Be Done With Data And Analytics; Chapter 3: Preparing To Work With Data; Chapter 4: Analysis Fundamentals; Chapter 5: Communicating Analytical Results; Chapter 6: Marketing Analytics; Chapter 7: HR / People Analytics; Chapter 8: Operational Analytics; Chapter 9: Financial Analytics; Chapter 10: The Future Of Data And Analytics
• Edition: 1st
• Publisher Details: Los Angeles : SAGE
• Publication Date: 2023
• Extent: 1 online resource (232 pages)
• Subjects: 658.401; Business planning -- Statistical methods; Industrial management -- Statistical methods
• Languages: English
• ISBNs: 9781529615982
• Related ISBNs: 9781529796124; 9781529796117
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.