Sustainable crowdfunding : research-based analysis for communication campaigns /: research-based analysis for communication campaigns. (2023)

Record Type:: Book
Title:: Sustainable crowdfunding : research-based analysis for communication campaigns /: research-based analysis for communication campaigns. (2023)
Main Title:: Sustainable crowdfunding : research-based analysis for communication campaigns
Further Information:: Note: Adam R. Pope.
Authors:: Pope, Adam R
Contents:: Introduction 1. Defining Crowdfunding 2. Crowdfunding as Experience Architecture 3. Assessing Platforms 4. Planning and Running a Campaign 5. Discrete Campaigns 6. Interconnected Campaigns 7. Sustaining Crowdfunding
Edition:: 1st
Publisher Details:: London : Routledge
Publication Date:: 2023
Extent:: 1 online resource (202 pages), illustrations (black and white)
Subjects:: 658.45
Business communication
Business writing
Crowd funding
Languages:: English
ISBNs:: 9781000898552
9781000898521
Related ISBNs:: 9781032312811
9781032312736
Notes:: Note: Includes bibliographical references and index.
Note: Description based on CIP data; resource not viewed.
Access Rights:: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library HMNTS - ELD.DS.782874
Ingest File:: 20_023.xml