Destination marketing : creating memorable tourism experiences /: creating memorable tourism experiences. (2023)
- Record Type:
- Book
- Title:
- Destination marketing : creating memorable tourism experiences /: creating memorable tourism experiences. (2023)
- Main Title:
- Destination marketing : creating memorable tourism experiences
- Further Information:
- Note: Rupa Rathee, Pallavi Rajain.
- Authors:
- Rathee, Rupa
Rajain, Pallavi - Contents:
- 1. Understanding Destination Marketing Concepts 2. Tourism Attractors 3. Destination Marketing Mix 4. Destination Marketing Organizations 5. Destination Marketing Experiences 6. Role of Social Media 7. Destination Marketing Strategies 8. Sustainability, Challenges, and Future Directions
- Edition:
- 1st
- Publisher Details:
- Toronto : Apple Academic Press
- Publication Date:
- 2023
- Extent:
- 1 online resource (172 pages), illustrations (black and white, and colour)
- Subjects:
- 910.688
Tourism -- Marketing
Place marketing - Languages:
- English
- ISBNs:
- 9781000574227
9781000574197 - Related ISBNs:
- 9781774910269
- Notes:
- Note: Includes bibliographical references and index.
Note: Description based on CIP data; resource not viewed. - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.738346
- Ingest File:
- 15_015.xml