Business essentials. (2020)
- Record Type:
- Book
- Title:
- Business essentials. (2020)
- Main Title:
- Business essentials
- Further Information:
- Note: Ronald J. Ebert, Ricky W. Griffin.
- Authors:
- Ebert, Ronald J
Griffin, Ricky W - Contents:
- PART I: THE CONTEMPORARY BUSINESS WORLD 1. The US Business Environment 2. Understanding Business Ethics and Social Responsibility 3. Entrepreneurship, New Ventures, and Business Ownership 4. Understanding the Global Context of Business PART II: MANAGING THE BUSINESS 5. Managing the Business 6. Organizing the Business 7. Operations Management and Quality PART III: PEOPLE IN ORGANIZATIONS 8. Employee Behavior and Motivation 9. Leadership and Decision Making 10. Human Resource Management and Labor Relations PART IV: PRINCIPLES OF MARKETING: BUILDING RELATIONSHIPS WITH CUSTOMERS FOR COMPETITIVE ADVANTAGE 11. Marketing Processes and Consumer Behavior 12. Developing and Pricing Products 13. Distributing and Promoting Products PART V: MANAGING INFORMATION FOR BETTER BUSINESS DECISIONS 14. Information Technology (IT) for Business 15. The Role of Accountants and Accounting Information PART VI: THE FINANCIAL SYSTEM AND ISSUES IN FINANCIAL MANAGEMENT 16. Understanding Money and the Role of Banking 17. Managing Business Finances Appendix I: Risk Management Appendix II: The Legal Context of Business Appendix III: Managing Your Personal Finances Appendix IV: Unions and Labor Management.
- Edition:
- Twelfth edition, Global edition
- Publisher Details:
- Harlow, England : Pearson
- Publication Date:
- 2020
- Extent:
- 1 online resource (707 pages)
- Subjects:
- 658
Industrial management
Business enterprises
Gestion d'entreprise
Entreprises
Business enterprises
Industrial management - Languages:
- English
- ISBNs:
- 9781292269016
1292269014 - Notes:
- Note: Description based on print version record.
- Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.725824
- Ingest File:
- 14_049.xml