Where to Play : 3 steps for discovering your most valuable market opportunities /: 3 steps for discovering your most valuable market opportunities. (2017)

• Record Type: Book
• Further Information: Note: Marc Gruber, Sharon Tal.
• Authors: Gruber, Marc; Tal, Sharon
• Contents: 1 Overview 1.1 Are you running in the right direction? 1.2 The Market Opportunity Navigator in a nutshell 2 The Market Opportunity Navigator: Three steps for discovering your most valuable market opportunities 2.1 Market Opportunity Set 2.2 Attractiveness Map 2.3 Agile Focus Dartboard 3 Implications and additional benefits 3.1 Implications of the Agile Focus Strategy 3.2 Ongoing use of the Navigator 3.3 Using the Market Opportunity Navigator with other business tools 4 Beyond start-ups: 4.1 Established firms 4.2 Investors 4.3 Technology Transfer Offices 4.4 Educators and Accelerators Epilogue: The Navigator's Navigator Worksheets Thank you note Index.
• Publisher Details: Harlow, United Kingdom : FT Publishing International
• Publication Date: 2017
• Extent: 1 online resource (240 pages)
• Subjects: 650.12; Business planning; New business enterprises -- Planning; Success in business; Entrepreneurship; Entrepreneurship; Nouvelles entreprises -- Planification; Succès dans les affaires; Entrepreneuriat; entrepreneurs; Business planning; Entrepreneurship; New business enterprises -- Planning; Success in business; Electronic books
• Languages: English
• ISBNs: 9781292178943; 1292178949
• Related ISBNs: 9781292178929
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.