PR : create a PR sensation, whatever your budget, whatever your business /: create a PR sensation, whatever your budget, whatever your business. ([2011])

• Record Type: Book
• Other Titles: PR; Create a PR sensation, whatever your budget, whatever your business; Brilliant public relations; Public relations; Create a public relations sensation, whatever your budget, whatever your business
• Further Information: Note: Cathy Bussey.
• Authors: Bussey, Cathy
• Contents: What is PR? -- Where to start -- Understanding the media -- Pitching -- Your online presence -- Social networking -- Creating a campaign -- Crisis management -- The next steps.
• Publisher Details: Harlow, England : Prentice Hall
• Publication Date: 2011
• Copyright Date: 2011
• Extent: 1 online resource (xii, 154 pages)
• Subjects: 659.2; Public relations; Public Relations; Relations publiques; public relations; Public relations; Electronic books
• Languages: English
• ISBNs: 0273746596; 9780273746591; 1283275554; 9781283275552; 9786613275554; 6613275557
• Notes: Note: Includes bibliographical references and index.; Note: Description based on print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.