How we argue : 30 lessons in persuasive communication /: 30 lessons in persuasive communication. (2022)

• Record Type: Book
• Further Information: Note: Christopher W. Tindale.
• Authors: Tindale, Christopher W (Christopher William)
• Contents: Part 1: The Nature of Argument 1. "Traditional" argument (the power of deduction) 2. Counterargument: The power of rebuttal (what can be trusted?) 3. Numers matter (arguing with polls) 4. Know your audience (rhetorical address) 5. Arguments and Definition (cults and presidents) 6. Saying Less and Meaning More (the hidden reasons) 7. Argument and Explanation (What it all means) 8. Seeing is believing (the power of an image) 9. Moral reasoning (what is fair) Part II: Rhetorical Argument 10. Arguing in Silence (the power of the pause) 11. What’s in a gesture? (racism in an act of dismissal) 12. Say it again (the power of repetition 13. Argument and Satire (what do we do with the children?) 14. Turning the Tables (Who would be worse?) 15. Emotional Appeal (A call to aid) Part III: Character-based argumentation 16. Praising Character (the best among us) 17. Reflecting values (an excellent choice) 18. Bad Behavior (a failure of character) 19. Damning character (the worse amongst us) 20. Associations (the company we keep) 21. The Power of the Expert (who you are and what you know matters) Part IV: Strategies of Reason 22. Using Threats (Let this be a warning) 23. Establishing precedents (What we do now matters later) 24. A Causal Chain (If this, then that) 25. Negative Consequences (If this, then also that) 26. An Unexpected Outcome (the benefit of a pandemic) 27. For example (Lessons from a case in point) 28. Argument and Analogy (Comparing cases) 29. A Sign of the Times 30. Epilogue: How We Argue; A Robot's Point of View
• Edition: 1st
• Publisher Details: London : Routledge
• Publication Date: 2022
• Extent: 1 online resource
• Subjects: 303.342; Persuasion (Rhetoric); Reasoning
• Languages: English
• ISBNs: 9781000814880; 9781000814866
• Related ISBNs: 9781032353128
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.