Value pricing for accounting professionals : a complete guide for accountants and bookkeepers to find the right clients and increase profitability /: a complete guide for accountants and bookkeepers to find the right clients and increase profitability. (2022)

• Record Type: Book
• Further Information: Note: Mark Wickersham.
• Authors: Wickersham, Mark
• Contents: <ul style='padding-top:0;padding-left:0;list-style:none;'><ul style='padding-top:0;list-style:none;'>Chapter - 01: The problem with the old-fashioned way of pricing accounting services; Chapter - 02: What the research tells us; Chapter - 03: Overcoming a lack of confidence when pricing; Chapter - 04: What makes a great pricing strategy?; Chapter - 05: How does pricing change in a post-COVID world?; Chapter - 06: The foundations of value pricing; Chapter - 07: The structure of the value conversation; Chapter - 08: How to price a new client; Chapter - 09: How to prequalify prospects so you avoid the time wasters; Chapter - 10: The questions to ask the client to determine value; Chapter - 11: Giving clients a choice – Your first step to value pricing; Chapter - 12: How to create effective packages; Chapter - 13: How to calculate a profitable price; Chapter - 14: How to properly build scope into the price so you never make a loss; Chapter - 15: How to set out your fixed price agreement; Chapter - 16: How to identify and tackle scope creep; Chapter - 17: How to re-price your existing clients without fear of losing them; Chapter - 18: How to get clients to value what you do for them; Chapter - 19: How to quantify the value to your client; Chapter - 20: The reason your clients are clueless about price and how that helps you
• Edition: 1st
• Publisher Details: London : KoganPage
• Publication Date: 2022
• Extent: 1 online resource
• Subjects: 657.0688; Accounting firms -- Marketing
• Languages: English
• ISBNs: 9781398605381
• Related ISBNs: 9781398605398; 9781398605374
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.