Achieving excellence in fundraising. (2022)

• Record Type: Book
• Editors: Shaker, Genevieve G; Tempel, Eugene R, 1947-; Nathan, Sarah K; Stanczykiewicz, Bill
• Contents: List of Tables, Figures, and Exhibits xv Foreword xix Preface xxiii Acknowledgments xxix The Editors xxxiii Author Bios xxxvii PART ONE: PHILANTHROPIC CONCEPTS FOR FUNDRAISING 1 1 Developing a Personal Philosophy of Fundraising 3; Eugene R. Tempel and Sarah K. Nathan 2 A Commitment to Ethical Fundraising 13; Anne Bergeron and Eugene R. Tempel 3 Legal Aspects of Fundraising 23; Philip M. Purcell 4 Theory in Fundraising 35; Ruth K. Hansen 5 The Joy of Giving 45; Sara Konrath PART TWO: CONTEMPORARY DYNAMICS OF FUNDRAISING 57 6 The Philanthropic Context for Fundraising 59; Pat Danahey Janin and Dwight F. Burlingame 7 Fundraising in Challenging Times: Crisis, Survival, and Transformation 69; Amir Pasic 8 Funraising across Nonprofit Subsectors 79; Anna Pruitt 9 Global Philanthropy and Cross-Cultural Fundraising 91; Charles Sellen and Lilya Wagner 10 Fundraising for Advocacy and Social Change 103; Shariq Siddiqui and Katherine Badertscher PART THREE: AN ORGANIZATIONAL FOUNDATION FOR FUNDRAISING 113 11 Preparing the Organization for Fundraising 115; Jane Chu 12 Building a Comprehensive Fundraising Program 127; Jeri Patricia Gabbert and Paula J. Jenkins 13 Articulating a Case for Support 141; Timothy L. Seiler 14 Identifying and Qualifying Potential Donors 153; Catherine Brown and LaKoya S. Gardner 15 Budgeting and Evaluation in Fundraising 167; Erik J. Daubert 16 Marketing for Strategic Fundraising 183; Aja May Pirtle and Margaret M. Maxwell 17 Integrating Principles of Donor Relations 195; Patrick C. Dwyer and Susan B. Perry PART FOUR: THE FUNDRAISING TEAM 205 18 Fundraisers: Stewards of Philanthropy 207; Genevieve G. Shaker and Sarah K. Nathan 19 Fundraising Planning, Management, and Leadership 217; Bill Stanczykiewicz 20 Engaging the Board for Fundraising 229; M. Gasby Brown 21 Working with Volunteer Fundraisers 243; Tyrone McKinley Freeman and Beth Breeze PART FIVE: BUILDING AND SUPPORTING THE DONOR BASE 255 22 The Annual Giving Program 257; Sarah K. Nathan 23 Crafting Compelling Appeals 269; Heather A. O’Connor 24 Developing Digital Fundraising Strategies 279; Nathan Hand and Yannan Li 25 Planning Events with Purpose 293; Roberta L. Donahue and Caitlin Deranek Stewart PART SIX: ENGAGING THE DIVERSITY OF INDIVIDUAL DONORS 305 26 Understanding Individual Donors 307; Pamala Wiepking 27 The Role of Religion in Giving 319; David P. King and Rafia Khader 28 Women and Philanthropy 329; Jeannie Infante Sager and Debra J. Mesch 29 Philanthropy among Communities of Color 337; Una Osili and Sarah King Bhetaria 30 LGBTQ Philanthropy 347; Elizabeth J. Dale 31 Differentiating Generations and Their Giving 357; Patricia Snell Herzog 32 High Net Worth Household Giving Insights 367; Patrick Rooney, Kidist Yasin, and Lijun He PART SEVEN: STRATEGIES FOR MAJOR DONORS AND INSTITUTIONAL FUNDERS 379 33 Co-Creating Major Gifts 381; Maarten Bout and James M. Hodge 34 The Invitation to Give 393; Genevieve G. Shaker 35 Campaign Essentials 405; Aaron Conley 36 Planned Giving Principles 419; Russell N. James III 37 Donor-Advised Fund (DAF) Basics 429; Danielle Vance-McMullen and H. Daniel Heist 38 Overview of Grantmaking Foundations 441; Pat Danahey Janin and Angela Logan 39 Business Sector Fundraising 453; Dwight F. Burlingame and Bill Stanczykiewicz References 465 Index 513
• Edition: Fifth edition
• Publisher Details: Hoboken : John Wiley & Sons, Inc
• Publication Date: 2022
• Extent: 1 online resource, illustrations (black and white)
• Subjects: 658.15224; Fund raising
• Languages: English
• ISBNs: 9781119763765
• Related ISBNs: 9781119763758
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.