Persuasion in society. (2022)

• Record Type: Book
• Authors: Jones, Jean G; McClanahan, Andi; Sery, Joseph
• Other Names: Jones, Jean G
• Contents: Part 1: Understanding Persuasion 1. The Study of Persuasion 2. Globalized View of Persuasion 3. The Psychology of Persuasion 4. The Ethics of Persuasion Part 2: Approaches to Persuasion 5. Coactive Persuasion 6. Verbal and Nonverbal Elements of Persuasion 7. Framing Persuasive Messages 8. Argumentation and Persuasion 9. Cognitive Shorthands Part 3: Contexts of Persuasion 10. Persuasive Campaigns 11. Advertising and Persuasion 12. Political Campaigning 13. Social Movements and Persuasion 14. Conflict and Negotiation
• Edition: Fourth edition
• Publisher Details: London : Routledge
• Publication Date: 2022
• Extent: 1 online resource, illustrations (black and white)
• Subjects: 303.342; Persuasion (Psychology) -- Social aspects; Persuasion (Rhetoric)
• Languages: English
• ISBNs: 9781000543704; 9781000543629; 9781003107651
• Related ISBNs: 9780367620431; 9780367615727
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.