Strategic Management : Strategists at Work /: Strategists at Work. (2014)
- Record Type:
- Book
- Title:
- Strategic Management : Strategists at Work /: Strategists at Work. (2014)
- Main Title:
- Strategic Management : Strategists at Work
- Further Information:
- Note: Robert MacIntosh, Donald MacLean.
- Authors:
- MacIntosh, Robert
Maclean, Donald - Contents:
- 1. Introduction 2. A Brief History of Strategy and Strategists 3. The Running Cases 4. Diagnosis 5. Strategic Intent 6. Trends and Opportunities 7. Resources and Capabilities 8. Strategic Options 9. Evaluating Strategy 10. Building a Comprehensive Strategy 11. The Strategy Cycle 12. From Logic to Action 13. Strategy's History Revisited, Strategic Management ReframedCase 1: AppleCase 2: NokiaCase 3: ABBCase 4: Nine Dragons Appendix 1: The Strategy Cycle Templates Appendix 2: Writing a Business PlanAppendix 3: Writing a Strategy Assignment.
- Publisher Details:
- London : Bloomsbury Academic
- Publication Date:
- 2014
- Extent:
- 1 online resource (240 pages)
- Subjects:
- Business & Economics -- Management
Business strategy - Languages:
- English
- ISBNs:
- 9781350305489
1350305480 - Related ISBNs:
- 9781137035448
- Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.639623
- Ingest File:
- 06_031.xml