Consumer behaviour in tourism. (2020)

• Record Type: Book
• Further Information: Note: Susan Horner, John Swarbrooke.
• Authors: Horner, Susan, 1956-; Swarbrooke, John
• Contents: List of figures List of tables List of cases About the Authors Preface Acknowledgements Part One: Context Part one introduction Chapter One: Introduction Chapter Two: The History of Tourist Behaviour Chapter Three: The main concepts and models in tourist behaviour Part Two: The Purchase-Decision Process Part two introduction Chapter Four: Motivators Chapter Five: Determinants Chapter Six: Models of the Purchase Decision-Making Process Part Three: Typologies of Tourist Behaviour Part three Introduction Chapter Seven: Typologies of Tourist Behaviour and Segmentation of the Tourism Market Part Four: Tourism Demand and Markets Introduction to Part Four Chapter Eight: The Global Pattern of Tourism Demand Chapter Nine: National Differences: Domestic, Inbound and Outbound Tourism Markets Chapter Ten: The Nature of Demand in Different Segments of the Tourism Market Chapter Eleven: Consumer Behaviour and Purchase Experiences in the Different Sectors of Tourism Part Five: Consumer Behaviour and Marketing Introduction to Part Five Chapter Twelve: Researching Tourist Behaviour: Marketing Research Chapter Thirteen: The Marketing Mix and Tourist Behaviour Part Six: Topical Issues in Tourist Behaviour Introduction to part six Chapter Fourteen: Climate Change, Sustainability and Tourist Behaviour Chapter Fifteen: Man-made Crises, Natural Disasters and Tourist Behaviour Chapter Sixteen: The Role of Information and Communication Technologies in Tourism Chapter Seventeen: Tourist Buy Experiences Not Products? Chapter Eighteen: The Cruise Market Part Seven: Conclusions and the Future Introduction to Part Seven Chapter Nineteen: Conclusions and the Future of Consumer Behaviour in Tourism Glossary of Terms
• Edition: Fourth edition
• Publisher Details: London : Routledge
• Publication Date: 2020
• Extent: 1 online resource, illustrations (black and white, and colour)
• Subjects: 338.4791; Consumer behavior; Tourism
• Languages: English
• ISBNs: 9781000290875; 9781000290790; 9781000290837; 9781003046721
• Related ISBNs: 9780367495633; 9780367495596
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.