Italian Women's Experiences with American Consumer Culture, 1945–1975 : The Italian Mrs. Consumer /: The Italian Mrs. Consumer. (2020)

• Record Type: Book
• Further Information: Note: Jessica L. Harris.
• Authors: Harris, Jessica L
• Contents: 1. Introduction: Italy and the Arrival of Mrs. ConsumerPart I2. How to Read like Mrs. Consumer: Modernizing and Americanizing the Mondadori Publishing Company's Magazine Division3. How to Shop and Dress like Mrs. Consumer: Rebuilding La Rinascente the American WayPart II4. How to Shop, Store, and Cook Food like Mrs. Consumer: The Refrigerator, Women, and the Italian Home5. How to Be Beautiful like Mrs. Consumer: American Beauty and Italian WomenPart III6. The Catholic and Communist Mrs. Consumer7. Were They Really Mrs. Consumers8. Conclusion.
• Publisher Details: Cham : Palgrave Macmillan
• Publication Date: 2020
• Copyright Date: 2020
• Extent: 1 online resource (235 pages)
• Subjects: History; Oral history; Social history; World history; Sociology; History -- Historiography; History -- Social History; History -- World; Social Science -- Gender Studies; Oral history; Social & cultural history; General & world history; Gender studies, gender groups; History -- Europe -- Italy; European history; Italy--History; Civilization--History
• Languages: English
• ISBNs: 9783030478254
• Related ISBNs: 9783030478247
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.