Social innovation, Inc. : 5 strategies for driving business growth through social change /: 5 strategies for driving business growth through social change. (©2011)

• Record Type: Book
• Further Information: Note: Jason Saul.
• Other Names: Saul, Jason, 1969-
• Contents: Social Innovation, Inc.: 5 Strategies for Driving Business Growth Through Social Change; Contents; Introduction; Part I: THE NEW ECONOMICS OF SOCIAL CHANGE; Chapter 1: THE RISE OF THE SOCIAL CAPITAL MARKET; Chapter 2: RESPONSIBILITY IS NOT A STRATEGY; Chapter 3: CORPORATE SOCIAL INNOVATION; Part II: FIVE STRATEGIES FOR CORPORATE SOCIAL INNOVATION; Chapter 4: STRATEGY ONE: CREATE REVENUES THROUGH SUBMARKET PRODUCTS AND SERVICES; Chapter 5: STRATEGY TWO: ENTER NEW MARKETS THROUGH BACKDOOR CHANNELS; Chapter 6: STRATEGY THREE: BUILD EMOTIONAL BONDS WITH CUSTOMERS.
• Publisher Details: San Francisco : Jossey-Bass
• Publication Date: 2011
• Copyright Date: 2011
• Extent: 1 online resource (xii, 231 pages)
• Subjects: 658.4/063; Social responsibility of business; Social entrepreneurship; Strategic planning; Social change -- Economic aspects; BUSINESS & ECONOMICS -- Structural Adjustment; Social change -- Economic aspects; Social entrepreneurship; Social responsibility of business; Strategic planning
• Languages: English
• ISBNs: 9780470892176; 9780470892190; 0470892196
• Related ISBNs: 047089217X; 9780470614501; 0470614501
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.