Presidential polls and the news media. (2019)

• Record Type: Book
• Further Information: Note: Edited by Paul J. Lavrakas, Michael W. Traugott, and Peter V. Miller.
• Other Names: Lavrakas, Paul J; Traugott, Michael W; Miller, Peter V
• Contents: Preface -- Introduction -- News Media's Use of Presidential Polling in the 1990s: An Introduction and Overview -- Developments in Media Polling -- Election Polling in Historical Perspective -- Page One Use of Presidential Pre-Election Polls: 1980-1992 -- The Use of Focus Groups to Supplement Campaign Coverage -- The Methodology of Media Polls -- How Pollsters and Reporters Can Do a Better Job Informing the Public: A Challenge for Campaign '96 -- A Review of the 1992 VRS Exit Polls -- Methods of Allocating Undecided Respondents to Candidate Choices in Pre-Election Polls -- Media Polls in the 1992 Election -- The 1992 Election and the Polls: Neither Politics Nor Polling as Usual -- The Evolving Use of Public Opinion Polls by The New York Times: The Experience in the 1992 Presidential Election -- Problems of Character: Was It the Candidate or the Press? -- Public Reactions to Media Polls -- The People, the Press and Campaign '92 -- Media, Momentum and Money: Horse Race Spin in the 1988 Republican Primaries -- Conclusion -- The Media's Use of Election Polls: A Synthesis and Recommendations for 1996 and Beyond
• Publisher Details: London : Routledge
• Publication Date: 2019
• Extent: 1 online resource
• Subjects: 303.3/8/0973; Public opinion -- United States; Public opinion polls; Presidents -- United States -- Election; Mass media -- Political aspects -- United States; Press and politics -- United States; POLITICAL SCIENCE -- General; Mass media -- Political aspects; Presidents -- Election; Press and politics; Public opinion; Public opinion polls; United States; Electronic books
• Languages: English
• ISBNs: 9780429302978; 0429302975; 9781000308082; 1000308081; 9781000272147; 1000272141; 9781000236200
• Related ISBNs: 100023620X; 9780367284220; 0367284227
• Notes: Note: Includes bibliographical references and index.; Note: Online resource; title from PDF title page (EBSCO, viewed July 2, 2019)
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.