The Role of Franchising on Industry Evolution : Assessing the Emergence of Franchising and its Impact on Structural Change /: Assessing the Emergence of Franchising and its Impact on Structural Change. (2017)
- Record Type:
- Book
- Title:
- The Role of Franchising on Industry Evolution : Assessing the Emergence of Franchising and its Impact on Structural Change /: Assessing the Emergence of Franchising and its Impact on Structural Change. (2017)
- Main Title:
- The Role of Franchising on Industry Evolution : Assessing the Emergence of Franchising and its Impact on Structural Change
- Further Information:
- Note: Rosalind Beere.
- Authors:
- Beere, Rosalind
- Contents:
- Acknowledgements; Contents; List of Figures; List of Tables; Introduction; 1: Franchising: An Overview; The Origins of Franchising; What is Franchising?; The Franchising System; The Franchising Literature; The Study of Franchising; Different Streams of Franchising Literature; Strategy Literature; Marketing Literature; Economics Literature; Entrepreneurship Literature; References; 2: International Context; Franchising International Context; The USA; An Appetite for Franchising; Is the Next Step International Franchising?; Franchising in India. Firm Capabilities in International Franchising Conclusion; References; 3: The Emergence of Franchising; Literature Relating to the Emergence of Franchising; Reasons to Franchise; International Franchising; Environmental Context; Industry Context; Literature Relating to the Emergence of Franchising from the Industry Evolution Perspective; The Evolutionary Approach as Meta-Theory; Evolutionary Approach: The Generic Processes; The Study of Franchising and Evolution; References; 4: The Impact of Franchising on Industry Evolution; The Impact of Franchising on Industry Structure. Theoretical Perspectives Franchising and Its Impact on Society; The Impact of Franchising and Competitive Advantage; Franchising: Gaps in the Research; Industry Evolution; Overview of Research on Industry Evolution; The Impact of Franchising on Industry Evolution; Industry Evolution-Life Cycle Model; Organisational Change and Development Models; The Co-EvolutionAcknowledgements; Contents; List of Figures; List of Tables; Introduction; 1: Franchising: An Overview; The Origins of Franchising; What is Franchising?; The Franchising System; The Franchising Literature; The Study of Franchising; Different Streams of Franchising Literature; Strategy Literature; Marketing Literature; Economics Literature; Entrepreneurship Literature; References; 2: International Context; Franchising International Context; The USA; An Appetite for Franchising; Is the Next Step International Franchising?; Franchising in India. Firm Capabilities in International Franchising Conclusion; References; 3: The Emergence of Franchising; Literature Relating to the Emergence of Franchising; Reasons to Franchise; International Franchising; Environmental Context; Industry Context; Literature Relating to the Emergence of Franchising from the Industry Evolution Perspective; The Evolutionary Approach as Meta-Theory; Evolutionary Approach: The Generic Processes; The Study of Franchising and Evolution; References; 4: The Impact of Franchising on Industry Evolution; The Impact of Franchising on Industry Structure. Theoretical Perspectives Franchising and Its Impact on Society; The Impact of Franchising and Competitive Advantage; Franchising: Gaps in the Research; Industry Evolution; Overview of Research on Industry Evolution; The Impact of Franchising on Industry Evolution; Industry Evolution-Life Cycle Model; Organisational Change and Development Models; The Co-Evolution Lens; Industry Platforms and Industry Eco-Systems; Industry Architecture; References; 5: Case Study of the Irish Fast Food/QSR Industry; Introduction; Fast Food/QSR Industry; Fast Food/QSR Industry Today. The Early Development of Fast Food/QSR Industry Eating Outside the Home; The Origins of Fast Food/QSR-The Influence of the Italians; Changing Industry Structure; New Entrants: 1950-1970; Managing New Challenges: Fast Food/QSR Revolution; Wimpy Bar-Opens in Ireland; Industry Change: The Impact of Franchising 1970-1980; International Competition; The Emergence of New Industry Leaders; McDonald's Opens in Ireland; Wimpy Bars in the 1970s-Emergence of the Burger King Brand; Supermac's Opens in Galway 1978; The Industry's Trade Association. Abrakebabra Founded in 1982 and Adopted Franchising in 1985 New Focus: Image, Branding, Efficiency; Increased International Competition; Intensifying Competition and Industry Failures; Industry Boundaries Expand; O'Briens Sandwich Bars Founded in 1988, Adopted Franchising in 1994; Franchising Dominates; Economic and Social Changes; Coping with Change: Nationwide Expansion and Branding; Industry Expansion; Industry Regulation; McDonald's Influences Industry Regulation; Industry Competition-New Tactics; Social and Economic Change-2000 Onwards. … (more)
- Publisher Details:
- Cham, Switzerland : Springer Science and Business Media Palgrave Macmillan
- Publication Date:
- 2017
- Extent:
- 1 online resource
- Subjects:
- 650
658.8708
Franchises (Retail trade)
Business
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Reference
BUSINESS & ECONOMICS -- Skills
Business
Franchises (Retail trade)
Electronic books - Languages:
- English
- ISBNs:
- 9783319490649
3319490648 - Related ISBNs:
- 9783319490632
331949063X - Notes:
- Note: Vendor-supplied metadata.
- Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.437282
- Ingest File:
- 02_559.xml