The artist's guide to selling work. (2013)

• Record Type: Book
• Further Information: Note: By Annabelle Ruston.
• Authors: Ruston, Annabelle
• Contents: FC; Halftitle; Title Page; Copyright; Contents; Foreword; Introduction; 1. The business side of beingan artist; Record keeping; Marketing; 2. The different types of art business; Galleries; Print publishers; Licensees; Fine-art printers; Agents; Department stores and retail multiples; Online marketplaces; 3. Selecting the right businessto approach; Personal contacts; Do they want new artists?; 4. How businesses find artists; Personal recommendation and networking; Direct approach; Social networking and the Internet; Degree shows, art-society exhibitions andopen studios; Other businesses Competitions and newsAgents; Framers; 5. Making an approach; Making contact; Conveying the right image; CV or summary of artistic achievements; The personal approach; Follow-up telephone calls; Meetings with decision-makers; Portfolios; Choices of original work; Framed or unframed?; Keeping records; 6. Pricing original work; Pricing for artists; Commission rates; Agreed fees per picture; Discounts; Instalments; Advances; Sales tax; 7. Terms and conditions between artists and galleries; Consignment notes; Contracts; Payment terms; Exclusivity; Client lists; Studio sales Commissions for future workGuaranteed sales; Artistâ#x80;#x99;s influence; Insurance; How long do galleries retain their artistsâ#x80;#x99; work?; How long do artists and galleries work together?; Copyright; Framing; Promotion and promotional costs; Transport; Bankruptcy; Gallery owners as agents; 8. Case studies : agreements between artists and galleries; 9. Selling direct; Merchandise; Logistics; Studio sales; Rented gallery space; Consumer art fairs; Trade exhibitions; Online options; Field sales; Publicly funded opportunities; Exhibiting societies; 10. How to makeexhibitions work; The visitor profile Direct costsYour stock; Displaying the work; Taking money; Sales literature; Advertising and publicity; Pre-show contact; Special offers and other attractions; Face-to-face selling; Follow-up; 11. Agents; Types of agent; Research; How to find agents; Commission rates; Appointing an agent: key points; Copyright; Existing clients and other commissions; Marketing support and communication; Discounts; The legal position; 12. Copyright and reproduction rights; Copyright; Reproduction rights; Selling permission to print; Artistâ#x80;#x99;s resale right; 13. Working with publishers and licensing work Fine-art print publishersLicensees in other markets; Where to find publishers and licensees; 14. Contracts between artists and publishers or licensees; The basics; The artwork; Licence or copyright?; How and where the artwork will be used; The artistâ#x80;#x99;s royalty; Advances, upfront payments and retainers; Payment terms; Timescale; Secondary rights and original paintings; Exclusivity; Legal details; Complimentary merchandise; Miscellaneous costs; 15. Printing your own work; Types of printing process; Using the services of a fine-art printer; Buying your own equipment; Image capture
• Edition: Second edition
• Publisher Details: London : Fine Art Trade Guild and Bloomsbury Publishing Plc
• Publication Date: 2013
• Extent: 1 online resource
• Subjects: 706.88; Art -- Marketing; ART -- General; Art -- Marketing; Electronic books
• Languages: English
• ISBNs: 9781472538772; 1472538773; 9781472566669; 1472566661
• Related ISBNs: 9781408183786; 1408183781
• Notes: Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.