Design th!nking. (©2010)

• Record Type: Book
• Other Titles: Design thinking
• Further Information: Note: Gavin Ambrose, Paul Harris.
• Other Names: Ambrose, Gavin; Harris, Paul, 1971-
• Contents: Introduction. How to get the most out of this book. Stages of thinking: The design process; Stage 1 - Define; Stage 2 - Research; Stage 3 - Ideate; Stage 4 - Prototype; Stage 5 - Select; Stage 6 - Implement; Stage 7 - Learn; Example project. Research: Identifying drivers; Information gathering; Target groups; Samples and feedback. Idea generation: Basic design directions; Themes of thinking; Inspiration and references; Brainstorming; Value; Inclusion; Sketching; Presenting ideas. Refinement: Thinking in images; Thinking in signs; Appropriation; Humour; Personification; Visual metaphors; Modification; Thinking in words; Words and language; Type 'faces'; Thinking in shapes; Thinking in proportions; Thinking in colour. Prototyping: Developing designs; 'Types' of prototype; Vocabulary. Implementation: Format; Materials; Finishing; Media; Scale; Series/Continuity. Glossary. Conclusion. Acknowledgements. Contacts. Working with ethics.
• Publisher Details: Lausanne La Vergne, TN : AVA Academia Distributed in the USA & Canada by Ingram Publisher Services
• Publication Date: 2010
• Copyright Date: 2010
• Extent: 1 online resource (199 pages), illustrations (chiefly color)
• Subjects: 741.6; Graphic arts; Graphic design (Typography); Graphic arts -- Decision making; Graphic design (Typography) -- Decision making; DESIGN -- Clip Art; DESIGN -- Graphic Arts -- Branding & Logo Design; DESIGN -- Graphic Arts -- Illustration; DESIGN -- Graphic Arts -- Commercial & Corporate; Graphic arts; Graphic design (Typography); Electronic books
• Languages: English
• ISBNs: 9782940439386; 2940439389
• Related ISBNs: 2940411174; 9782940411177
• Notes: Note: Includes bibliographical references.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.