Ethnography at work. (2006)

• Record Type: Book
• Further Information: Note: Brian Moeran.
• Other Names: Moeran, Brian, 1944-
• Contents: The case -- It's in the name-- The theories -- Follow the money -- Advertising talk -- Impression management -- Constraints and creativity -- In search of the other -- Ethnography at work.
• Publisher Details: Oxford, UK New York : Berg
• Publication Date: 2006
• Extent: 1 online resource (xi, 152 pages)
• Subjects: 659.1/11; Advertising agencies -- Japan; Advertising -- Japan; Business anthropology -- Japan; Ethnology -- Fieldwork -- Japan; BUSINESS & ECONOMICS -- Advertising & Promotion; Advertising; Advertising agencies; Business anthropology; Ethnology -- Fieldwork; Japan; Electronic books
• Languages: English
• ISBNs: 9781847883216; 1847883214
• Related ISBNs: 1845204972; 9781845204976
• Notes: Note: Includes bibliographical references (pages 129-150) and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.