Format. (2012)

• Record Type: Book
• Further Information: Note: Gavin Ambrose, Paul Harris.
• Other Names: Ambrose, Gavin; Harris, Paul, 1971-
• Contents: Purpose and narrative : containment and protection -- Storytelling -- Form follows function -- Industry view : mercy -- Design activity : messages and formats -- Printed media: Book formats -- Imposition and multiple stocks -- Scale -- Throw-outs and gatefolds -- Magazines -- Posters -- Industry view : Andy Vella -- Design activity : breaking convention -- Construction : Different types of fold -- Types of binding -- Print finishing -- Industry view : studio output -- Design activity : paper engineering -- Identity and branding: Stocks -- Colour -- Industry view : planning unit -- Design activity : stocks and colour -- Shape and form : Shape and form -- Series -- Book as sculpture -- Industry view : propaganda -- Design activity : adding value -- New media: Film and moving image -- Websites and hand-helds -- Industry view : Toko -- Design activity : multiple mediums -- Glossary.
• Edition: 2nd ed
• Publisher Details: Lausanne La Vergne, TN : AVA Academia
• Publication Date: 2012
• Extent: 1 online resource (199 pages), illustrations
• Subjects: 686; Books -- Format; Graphic design (Typography); Books -- Format; Graphic design (Typography); Electronic books
• Languages: English
• ISBNs: 9782940447329; 2940447322; 2940411794; 9782940411795
• Related ISBNs: 9782940411795
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.