Effective strategy execution : improving performance with business intelligence /: improving performance with business intelligence. ([2015])

• Record Type: Book
• Further Information: Note: Bernd Heesen.
• Authors: Heesen, Bernd
• Contents: Preface; Acknowledgments; Contents; 1: Management Challenges in Dynamic Business Environments; 1.1 Increased Complexity; 1.2 Timely Decision and Execution; 1.3 The Challenges with Strategy Execution; 1.3.1 Strategy Execution Effectiveness Survey Results; 1.3.2 Strategy Barrier; 1.3.3 Management Barrier; 1.3.4 IT Barrier; 2: The Strategic Alignment Process; 2.1 World of Strategic Business Intelligence; 2.1.1 Business Perspective; 2.1.2 IT Perspective; 2.2 New Tools and Philosophies for Managers; 2.2.1 Business Intelligence; 2.2.2 Management by Objectives 2.0. 2.2.3 Strategic Alignment Remote Control3: Preparation for Strategy Execution; 3.1 Strategy Formulation; 3.1.1 Functions and Attributes of Strategy; 3.1.2 Coordination and Alignment; 3.1.3 Emergent Strategies; 3.2 Definition of KPIs; 3.2.1 The Value Scorecard; 3.2.2 Use of KPIs for Strategy Execution; 3.2.2.1 Leading and Lagging KPIs; 3.2.2.2 Diagnostic KPIs; 3.2.3 Effective Use of KPIs; 3.3 Tracking KPIs and the Need for Business Intelligence; 3.3.1 Value of Information; 3.3.2 Business Intelligence; 4: Strategy Execution; 4.1 Analyze; 4.1.1 Past Analytics for Continuous Learning. 4.1.2 Current Analytics for Strategy Alignment4.1.3 Future Analytics for Strategy Creation; 4.2 Decide; 4.3 Act; 5: Outlook; 5.1 Innovation Adoption; 5.1.1 Business Intelligence Maturity; 5.1.2 Business Intelligence Return on Investment; 5.2 Limitations to Analytics; 5.3 Performance Culture; 5.4 What Next?; 6: Case Studies; 6.1 Tetra Pakś Journey to Business Intelligence Maturity; 6.1.1 Introduction; 6.1.2 BI Maturity Model; 6.1.3 Tetra Pak; 6.1.4 Conclusion; 6.2 Improvement in After Sales Support via Remote-Service at Daimler AG; 6.2.1 Introduction; 6.2.2 The After Sales Division at Daimler. 6.2.3 Measuring the Improvement of the Customer Experience6.2.4 Enabling a Solution for the After-Sales Support via Remote-Service; 6.2.5 The Service Process; 6.2.6 Productivity Improvements via Remote-Services; 6.2.7 Conclusion; 6.3 Implementing a Balanced Scorecard to Improve the Performance of Public Administration: The Case of the City Aix Les Bains ... ; 6.3.1 Introduction; 6.3.2 The Implementation Approach; 6.3.3 The Use of the Balanced Scorecard to Define and Execute the Social Cohesion Policy in Aix-les-Bains. 6.3.4 Strategy Map of Social Cohesion Including the Five Pillars of Excellence6.3.5 Results; 6.3.6 Summary; 6.4 Improving Strategic Alignment with CRM and Analytics at Würth: Excellence in Sales; 6.4.1 Introduction; 6.4.2 Würth Company Profile; 6.4.3 Market Environment and Business Strategy; 6.4.4 Objectives of the CRM Initiative; 6.4.5 CRM for Sales Force, Sales Service and Telesales; 6.4.6 Centralized View upon Customer Information; 6.4.7 Enhancement of Field Force Efficiency and Customer Service; 6.4.8 Automatic Creation of Call Lists for Telesales; 6.4.9 Effective Reporting of All Data.
• Edition: Second edition
• Publisher Details: Heidelber : Springer Berlin
• Publication Date: 2015
• Copyright Date: 2016
• Extent: 1 online resource (xvi, 236 pages), illustrations
• Subjects: 658.4/012; Business intelligence; Strategic planning; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Business intelligence; Strategic planning; Business and Management; Operation Research/Decision Theory; Management; IT in Business; Information Systems Applications (incl. Internet); Electronic books; Electronic books
• Languages: English
• ISBNs: 9783662479230; 3662479230
• Related ISBNs: 9783662479223; 3642192041; 3662479222
• Notes: Note: Includes bibliographical references and index.; Note: Online resource; title from PDF title page (SpringerLink, viewed September 8, 2015).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.