Social goes Mobile - Kunden gezielt erreichen : Mobile Marketing in Sozialen Netzwerken /: Mobile Marketing in Sozialen Netzwerken. (2017)

• Record Type: Book
• Further Information: Note: Heike Scholz, Hrsg.
• Authors: Scholz, Heike
• Edition: 2., aktualisierte Auflage
• Publisher Details: Wiesbaden, Germany : Springer Gabler
• Publication Date: 2017
• Extent: 1 online resource
• Subjects: 658.872; Internet marketing; Mobile commerce; Social media; Marketing -- Management; Internet advertising; BUSINESS & ECONOMICS / Industrial Management; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science; BUSINESS & ECONOMICS / Organizational Behavior; Internet advertising; Internet marketing; Marketing -- Management; Mobile commerce; Social media; Electronic books
• Languages: German
• ISBNs: 9783658166045; 3658166045
• Related ISBNs: 9783658166038
• Notes: Note: Includes bibliographical references.; Note: Vendor-supplied metadata.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.