The fashion image : planning and producing fashion photographs and films /: planning and producing fashion photographs and films. (2019)

• Record Type: Book
• Further Information: Note: Thomas Werner.
• Authors: (Photographer), Werner, Thomas
• Contents: 1 The ImageWartime; Postwar; Space age; Counterculture; Punk and disco; Power dressing; A new millennium; Hipsters2 Fashion ConceptsSubculture; Narrative; Culture; Lifestyle; Identity; Street style; Fashion and social issues3 The TeamThe Photographer's Team; Your Core Team; The Styling Team; The Modeling Agency; Booking a Test Shoot or Job; Casting; The Producer and Photo Studio; Video/Motion; Photo Agency and Reps4 The Client's TeamThe Editorial Creative Team; Native Advertising, Branded Content, or Advertorial; Advertising Agencies; Fashion Design Firm – In House Creative Team5 The Fashion IndustryDesign and market; Consumption and Sustainability; The Industry; The Fashion Shows; Fashion Houses and Firms; International Fashion Organizations – selected; Fashion Categories – selected6 Developing a Shoot ConceptPortfolio Shoots and tests; Mood boards; Sources of inspiration7 Shoot ProductionTest Shoot; Editorial and Advertising; Bidding and Preproduction for Still Imagery and Motion; On set - Editorial and Advertising; Cover shoots and celebrities; Post production – still imagery; Payment; Fashion Film; Working with minors; Union and non union sets; Sound; Post production8 CreativeWorking with a Model; Working with the Garment; Fashion Film and Camera Movement; Portfolios and Reels; Promotional Pieces9 The Function of a Fashion Image in a Global ContextThe Language of a Generation; Audience; Cultural Portrayals; Cultural Representations of Beauty; Working Internationally – practical implications; Licensing images internationally; Image Use and Social MediaAssignmentsFurther ResourcesIndex.
• Publisher Details: London : Bloomsbury Visual Arts
• Publication Date: 2019
• Extent: 1 online resource
• Subjects: 778.9974692; Fashion photography
• Languages: English
• ISBNs: 9781474240871; 9781474240857
• Related ISBNs: 9781474240888
• Notes: Note: Includes bibliographical references and index.; Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.