11 steps to getting what you want : persuasion and influence in the 21st century /: persuasion and influence in the 21st century. (2019)

• Record Type: Book
• Other Titles: Eleven steps to getting what you want
• Further Information: Note: Charles U. Larson.
• Authors: Larson, Charles U
• Contents: Introduction -- Establishing one's persuasive objectives and tactics -- Making a lasting, credible, persuasive, and ethical first impression -- Research your prospect's wants, needs, job(s), organizations, & lifestyle(s) -- Create a reciprocal relationship between you and your prospect(s) -- Persuade others and make your prospects want to believe in your proposal -- Use "social proof" to persuade the prospect(s) -- Keeping group and interpersonal discussions relevant and "on track" -- Build your own credibility -- Move to a decision -- The motivations for taking action -- Present your message in a campaign -- Calls to action, the ethics of persuading and influencing others, and promoting one's skills.
• Publisher Details: Place of publication not identified : Rowman & Littlefield Publishers
• Publication Date: 2019
• Extent: 1 online resource (172 pages)
• Subjects: 153.8/52; Persuasion (Psychology); Influence (Psychology); Success
• Languages: English
• ISBNs: 9781538118146; 1538118149
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.