Gesellschaftspolitisches Engagement in Zeiten von Trump & Co. : Chancen und Risiken für Unternehmen /: Chancen und Risiken für Unternehmen. ([2018])

• Record Type: Book
• Further Information: Note: Stefanie Molthagen-Schnöring.
• Authors: Molthagen-Schnöring, Stefanie
• Contents: Gesellschaftspolitisches Engagement in Zeiten der Polarisierung.-Gesellschaftspolitisches Engagement von Unternehmen – eine theoretische Einordnung.-Ausgestaltung des gesellschaftspolitischen Engagements in Unternehmen.-Kommunikation des gesellschaftspolitischen Engagements von Unternehmen.-Gesellschaftspolitisches Engagement: Kurzfristiger Hype oder Garant für nachhaltigen Vertrauensaufbau?.
• Publisher Details: Wiesbaden : Springer VS
• Publication Date: 2018
• Extent: 1 online resource
• Subjects: 659.2; Corporations -- Public relations; Business communication; Communication -- Political aspects; Social responsibility of business; BUSINESS & ECONOMICS / Advertising & Promotion; Business communication; Communication -- Political aspects; Corporations -- Public relations; Social responsibility of business; Electronic books
• Languages: German
• ISBNs: 9783658215910; 3658215917
• Related ISBNs: 9783658215903
• Notes: Note: Includes bibliographical references.; Note: Online resource; title from PDF title page (EBSCO, viewed May 02, 2018).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.