Personas -- user focused design. (2019)

• Record Type: Book
• Further Information: Note: Lene Nielsen.
• Authors: Nielsen, Lene
• Contents: Intro; Contents; 1 Introduction: Stories About Users; 1.1 A Career with Personas; 1.2 To Be Able to Enter into the Lives of the Users; 1.3 Focusing; 1.4 Many Names, One Concept; 1.5 Product Development; 1.6 Personas for IT and Products; 1.7 Two, Four, or Six Personas?; 1.8 A Process, not a User Portrait; 1.9 Ten Steps to Personas; 1.10 Other Approaches to Personas; 1.10.1 The Goal-Directed Perspective; 1.10.2 The Role-Based Perspective; 1.10.3 The Engaging Perspective; 1.10.4 The Fiction-Based Perspective; 1.11 Criticism; 1.12 Persona, Narrativity, and System Development 1.13 Reporting at Virk.dk and the Citizens of Denmark1.13.1 Reporting Through Virk.dk; 1.13.2 The Starting Point; 1.13.3 The Personas; 1.13.4 Scenarios; 1.13.5 In Use; 1.13.6 Borger.dk; 1.13.7 The Personas Descriptions; References; 2 A Slice of the World; 2.1 Preparation; 2.2 Methods; 2.3 Examples of Data Collection; 2.3.1 Coats and Down; 2.3.2 Virk.dk; 2.3.3 Borger.dk; References; 3 Finding Connections; 3.1 Get the Meaning Across; 3.1.1 Variables; 3.1.2 Affinity Diagrams; 3.1.3 System of Coordinates; 3.2 Use of Secondary Data; 3.3 Group Analysis; 3.4 From Hypothesis to Knowledge 3.5 Is It Possible to Generalise?3.6 Is the Analysis Reliable?; 3.7 Is the Study Valid?; 3.8 Opposition to the Results; 3.9 The Final Number; 3.9.1 Borger.dk; 3.9.2 Virk.dk; 3.9.3 Website for Asthmatics; 3.9.4 Coats and Down; References; 4 Persona Writing; 4.1 Writing the Persona; 4.2 Stereotype, Archetype, or Persona; 4.3 People as Form; 4.4 Personas as Characters; 4.5 Fact or Fiction; 4.6 Engaging Stories; 4.7 Thelma & Louise: Recognition, Alignment, and Allegiance; 4.8 A Real Person; 4.9 Back to the Persona Description; 4.10 Consider the Reader; 4.11 Writing Style; 4.12 Photos 4.13 The Name4.14 Group Personas; 4.15 Interested Parties; 4.16 Assumption Personas, Ad Hoc Personas and Proto-Personas; 4.17 Lay-Out-A Danish Template; 4.18 Posters, Mood Boards, and Playing Cards; 4.19 Documents Supporting the Persona Description; 4.20 Video Personas; 4.21 Personas in Use; 4.22 A Persona Template; References; 5 Personas in Use; 5.1 Situations; 5.2 Three Theories as to What Makes People Act; 5.3 Interaction Design and Product Design; 5.4 Acceptance; 5.5 Including the Organisation in the Validation; 5.6 Dissemination; 5.7 Personas in Use 5.8 Scenarios for Discussing Future Crises5.9 Scenarios for IT System Development; 5.10 Persona and Scenario; 5.11 Creating a Story; 5.12 Scenarios as Stories; 5.13 Narrative Structure; 5.13.1 The Scene; 5.13.2 Events; 5.13.3 Goals; 5.13.4 Obstacles; 5.13.5 Cohesion; 5.13.6 Closure; 5.13.7 Causality and Plot; 5.13.8 The Narrator; 5.14 Design for Various Usages; 5.15 Writing and Reading; 5.16 The Difficult Writing Process; 5.17 The Scenario and the Reader; 5.18 Documentation; 5.19 Co-design; 5.20 Acting; 5.21 Advantages and Obstacles, Pros and Cons; 5.22 Templates; References
• Edition: Second edition
• Publisher Details: London, United Kingdom : Springer
• Publication Date: 2019
• Extent: 1 online resource (ix, 170 pages), illustrations (some color)
• Subjects: 004.2/1; User-centered system design; Human-computer interaction; Electronic books; Electronic books
• Languages: English
• ISBNs: 9781447174271; 1447174275
• Related ISBNs: 9781447174264
• Notes: Note: Includes bibliographical references.; Note: Online resource; title from PDF title page (SpringerLink, viewed February 12, 2019).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.