Frugal innovation and the new product development process : insights from Indonesia /: insights from Indonesia. (2019)

• Record Type: Book
• Further Information: Note: By Stephanie B.M. Cadeddu [and four others].
• Authors: Cadeddu, Stephanie B. M; Donovan, Jerome D; Topple, Cheree; de Waal, Gerrit A; Masli, Eryadi K
• Contents: 1. Base-of-the-Pyramid Markets and the Need for Frugal Innovation 2. Critical Reflections on the State of Innovation Research 3. Mapping the NPDP for Frugal Innovation 4. Prime Cookstoves: Cooking with Frugal Innovation 5. Tirta Indonesia Mandiri Foundation: Drinking with Frugal Innovation 6. The NPDP for Frugal Innovation
• Edition: 1st
• Publisher Details: London : Routledge
• Publication Date: 2019
• Extent: 1 online resource, illustrations (black and white)
• Subjects: 658.57509598; New products -- Indonesia; Low-income consumers -- Indonesia; Technological innovations -- Economic aspects -- Indonesia
• Languages: English
• ISBNs: 9780429671180; 9780429672675; 9780429669699; 9780429000980
• Related ISBNs: 9780367029319
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.