UX optimization : combining behavioral UX and usability testing data to optimize websites /: combining behavioral UX and usability testing data to optimize websites. ([2018])

• Record Type: Book
• Further Information: Note: W. Craig Tomlin.
• Authors: Tomlin, W. Craig
• Contents: UX optimization overview -- What's a persona? -- Types of personas -- Why personas matter -- How to create a persona -- Behavioral UX data -- UX and usability testing data -- Putting it all together : behavioral UX data analysis and recommendations -- Putting it all together : usability testing data analysis and recommendations -- Conclusion : the big picture.
• Publisher Details: New York, NY : Apress
• Publication Date: 2018
• Copyright Date: 2018
• Extent: 1 online resource (xix, 198 pages), illustrations
• Subjects: 005.437; User interfaces (Computer systems); Human-computer interaction; Computers -- User Interfaces; Human-computer interaction; User interfaces (Computer systems); Electronic books
• Languages: English
• ISBNs: 9781484238677; 1484238672; 9781484238684; 1484238680
• Related ISBNs: 9781484238660; 1484238664
• Notes: Note: Includes bibliographical references and index.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.