Frugal innovation in healthcare : how targeting low-income markets leads to disruptive innovation /: how targeting low-income markets leads to disruptive innovation. (2015)

• Record Type: Book
• Further Information: Note: Aditi Ramdorai, Cornelius Herstatt.
• Authors: Ramdorai, Aditi; Herstatt, Cornelius
• Contents: Introduction -- Bottom of the Pyramid Concept: Taking Stock -- Disruptive Innovations Theory -- Methodology and Research Process -- Study 1: BOP as a Source for Disruptive Innovations -- Study 2: Lessons from GE Healthcare: How Incumbents Can Systematically Create Disruptive Innovations -- Study 3: Lessons from Tata: How Leadership Can Drive Disruptive Innovations -- Addendum: Linking Paradox Resolution and Disruptive Innovations for the Bottom of the Pyramid Markets -- Discussion of Findings and Conclusion -- Appendix.
• Publisher Details: Cham : Springer
• Publication Date: 2015
• Extent: 1 online resource (xvii, 168 pages), illustrations (some color)
• Subjects: 610.28; Business; Medical innovations -- Economic aspects; MEDICAL -- Allied Health Services -- Medical Technology; MEDICAL -- Biotechnology; TECHNOLOGY & ENGINEERING -- Biomedical; Medical innovations -- Economic aspects; Business and Management; Health Care Management; Health Economics; Emerging Markets/Globalization; Innovation/Technology Management; Social Policy; Health Services -- economics -- India; Business & Economics -- Economics -- General; Business & Economics -- General; Business & Economics -- Production & Operations Management; Political Science -- Public Policy -- Social Policy; Health economics; Market research; Research & development management; Political economy; Management science; Health care management; Health economics; Globalization; Management; Social policy; Medical -- Administration; Electronic books
• Languages: English
• ISBNs: 9783319163369; 3319163361; 3319163353; 9783319163352
• Related ISBNs: 9783319163352
• Notes: Note: Includes bibliographical references.; Note: Online resource; title from PDF title page (SpringerLink, viewed May 7, 2015).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.