Product management essentials : tools and techniques for becoming an effective technical product manager /: tools and techniques for becoming an effective technical product manager. (2018)

• Record Type: Book
• Further Information: Note: Aswin Pranam.
• Authors: Pranam, Aswin
• Contents: Chapter 1: Introduction -- Chapter 2: Guiding Principles -- Chapter 3: The End-to-End Product Journey.- Chapter 4: Industry Spotlight -- Q & A with Min Li Chan -- Senior PM at Waymo (formerly Google-Self Driving Car Project).- Chapter 5: Understanding The Software Stack.- Chapter 6: SQL Quickstart.- Chapter 7: Industry Spotlight -- Q & A -- Vivek Bhupatiraju .- Chapter 8: Analytics are Everything.- Chapter 9: Software Development Methodologies.- Chapter 10: Industry Spotlight -- Q & A with Seam Ammirati.- Chapter 11:Deconstructing System Design.- Chapter 12: Mindful UX.- Chapter 13: Industry Spotlight -- Q & A with Leslie Shelton.- Chapter 14: Rapid Prototyping.- Chapter 15: The good, the bad, and the unusable.- Chapter 16: Industry Spotlight -- Q & A -- Daniel Csonth.- Chapter 17: Playing the part.- Chapter 18: Product Strategy.- Chapter 19: Industry Spotlight -- Q & A -- Amelia Crook.- Chapter 20: Crossing the finish line -- Chapter 21 -- Ch21_Industry Spotlight -- Q & A with Romy Macasieb.-
• Publisher Details: United States : Apress
• Publication Date: 2018
• Extent: 1 online resource
• Subjects: 658.5; Business; Product management; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Product management; Business and Management; Software Management; Enterprise Architecture; Business IT Infrastructure; Business & Economics -- Information Management; Computers -- Enterprise Applications -- General; Business mathematics & systems; Management science; Management information systems; Electronic books
• Languages: English
• ISBNs: 9781484233030; 1484233034
• Related ISBNs: 9781484233023; 1484233026
• Notes: Note: Online resource; title from PDF title page (Ebsco, viewed December 21, 2017).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.