Exporting : the definitive guide to selling abroad profitably /: the definitive guide to selling abroad profitably. ([2016])

• Record Type: Book
• Further Information: Note: Laurel J. Delaney.
• Authors: Delaney, Laurel
• Contents: Author Note; About the Author; Acknowledgments; Introduction; Part I: Building Your Foundations for Exporting; Chapter 1: Are You Ready to Export?; How an Export Product Business Is Born; How an Export Service Business Is Born; How a Business Expands into New Foreign Markets; The Difference Between Product and Service Exports; People Power Drives Your Service Exports; What It Takes to Export; Assessment of You: The Global Mindset; Examining the State of You: The Global Mindset; Assessing Your Business: The Local Business Model; Assessing an Export Start-Up: The "Born Global" Firm. The Sole ProprietorshipThe Partnership; The C Corporation; The Subchapter S Corporation; Limited Liability Company; Legal Considerations; Protect Your Intellectual Property; Legal Protection in the Online Environment; Domain Name Protection: Part of Your IP Protection; Other Legal Considerations: Labor Laws, Contracts, and Agreements; Opening Your Bank Account; Effective Financial Planning Right from the Start; Maximizing Tax Benefits for Your Multinational Business; More Ways to Guard Your Bottom Line; Trade and Customs Duties; Foreign Sales Corporation. Interest-Charge Domestic International Sales CorporationSummary; Notes; Chapter 4: The Human Side of an Export Enterprise; Creating a Functional Team; Spotting a Good Global Hire; Developing a World-Class Team; Best Places to Outsource Work; Freelancers and Independent Contractors: The New Gig Economy; Top Job Search Web Sites; Schools and Universities; When to Hire; When to Outsource; The Hiring Plan; Outsourcing HR: Focus on Your Core Competencies; Summary; Notes; Part II: Creating and Using Online Marketing Platforms; Chapter 5: Online Fundamentals. In Pursuit of Global Power: Snatching and Grabbing Curious Online CustomersPlan a Web Site; Reserving a Domain Name and Building a Web Site; Blog Exuberance: Brand Yourself Everywhere; Pick a Main Stage and Understand Your Audience; Post Frequently, Consistently, and with the Reader Always in Mind; Inspire Your Readers; Make Thoughtful Comments When Warranted; Provide Links to Better Inform Readers; Feature Stunning Graphics; Connect with Your Readers Intellectually and Emotionally; Check Your Facts; Market the Blog; Label Your Posts; Blog Services; Summary; Notes.
• Edition: Second edition
• Publisher Details: Chicago, Illinois : Apress
• Publication Date: 2016
• Copyright Date: 2016
• Extent: 1 online resource (xxi, 585 pages)
• Subjects: 650; Business; Exports -- United States; Export marketing; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Reference; BUSINESS & ECONOMICS -- Skills; Export marketing; Exports; Business and Management; Business and Management, general; Trade; Small Business; e-Business/e-Commerce; Start-Ups/Venture Capital; Online Marketing/Social Media; Business & Economics -- General; Business & Economics -- Small Business; Business & Economics -- E-Commerce -- General; Business & Economics -- E-Commerce -- Online Trading; Distributive industries; Small businesses & self-employed; E-commerce: business aspects; Corporate finance; Sales & marketing; Management science; Trade; Small business; New business enterprises; Internet marketing; Business & Economics -- Management Science; Business & management; United States; Electronic books
• Languages: English
• ISBNs: 9781484221938; 1484221931
• Related ISBNs: 1484221923; 9781484221921
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.