Design Thinking erfolgreich anwenden : So entwickeln Sie in 7 Phasen kundenorientierte Produkte und Dienstleistungen /: So entwickeln Sie in 7 Phasen kundenorientierte Produkte und Dienstleistungen. ([2017])

• Record Type: Book
• Further Information: Note: Daniel R. A Schallmo.
• Authors: Schallmo, Daniel R. A
• Contents: Einführung. -Theoretische Grundlagen.- Bestehende Ansätze.- Vorgehensmodell des Design Thinking.- Techniken der Phase "Design Challenge definieren".- Techniken der Phase "Design Challenge verstehen".- Techniken der Phase "Sichtweisen definieren".- Techniken der Phase "Ideen gewinnen".- Techniken der Phase "Prototypen entwickeln".- Techniken der Phase "Prototypen testen".- Techniken der Phase "Prototypen integrieren". Beispielprojekt.- Zusammenfassung.
• Publisher Details: Wiesbaden, Germany : Springer Gabler
• Publication Date: 2017
• Extent: 1 online resource, illustrations
• Subjects: 658.5/752; Business; Product design; New products; Customer services; Consumer satisfaction; Industrial design; BUSINESS & ECONOMICS / Industrial Management; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science; BUSINESS & ECONOMICS / Organizational Behavior; Consumer satisfaction; Customer services; Industrial design; New products; Product design; Business & Economics -- Production & Operations Management; Business & Economics -- Management; Research & development management; Business strategy; Management science; Entrepreneurship; Management; Leadership; Business & Economics -- Entrepreneurship; Entrepreneurship; Electronic books
• Languages: German
• ISBNs: 9783658125233; 3658125233
• Related ISBNs: 9783658125226
• Notes: Note: Includes bibliographical references.; Note: Online resource; title from PDF title page (EBSCO, viewed February 27, 2017).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.