Erste Schritte im Online-Marketing : Suchmaschinen – Content – Soziale Medien /: Suchmaschinen – Content – Soziale Medien. (2017)

• Record Type: Book
• Further Information: Note: Von Philipp Eng.
• Authors: Eng, Philipp
• Contents: Suchmaschinenoptimierung (SEO) und -werbung (SEA) -- Content-Marketing und Social Media -- Erfolgsmessung im Online-Marketing.
• Publisher Details: Wiesbaden : Springer Fachmedien Wiesbaden Imprint: Springer Vieweg
• Publication Date: 2017
• Extent: 1 online resource (VIII, 50 S. 20 Abb.)
• Subjects: 006.7; Computer science; Internet marketing; Business & Economics -- E-Commerce -- Online Trading; Computers -- Electronic Commerce; Business & Economics -- Industries -- Media & Communications Industries; Sales & marketing; Business applications; Media, information & communication industries; Industrial management; Computers -- Interactive & Multimedia; Graphical & digital media applications; Electronic books
• Languages: German
• ISBNs: 3658165707; 9783658165703
• Notes: Note: Includes bibliographical references.; Note: Description based on online resource; title from PDF title page (Ebrary, viewed January 25, 2017).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.