The snowball system : how to win more business and turn clients into raving fans /: how to win more business and turn clients into raving fans. (2018)

• Record Type: Book
• Further Information: Note: Mo Bunnell.
• Authors: Bunnell, Mo
• Contents: Introduction : more business, less busy-ness -- Think big, start small, scale up -- The flywheel -- Targeting your ideal clients and positioning yourself to win -- Get people to like you (authentically) -- Turning prospects into clients -- Lead tactics -- Turning leads into clients -- Closing the book on closing the deal -- Strategic client planning for long-term success -- Creating momentum in teams -- Conclusion : getting the snowball rolling.
• Publisher Details: New York, NY : PublicAffairs, an imprint of Perseus Books, LLC
• Publication Date: 2018
• Extent: 1 online resource (ix, 292 pages ), illustrations
• Subjects: 658.8/12; Relationship marketing; Customer relations -- Management; Customer relations -- Management; Relationship marketing; Electronic books
• Languages: English
• ISBNs: 9781541736177; 1541736176; 9781610399593; 1610399595
• Related ISBNs: 9781610399609; 1610399609
• Notes: Note: Includes bibliographical references and index.; Note: Description based on print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.