Basic and Advanced Focus Groups. (2018)

• Record Type: Book
• Further Information: Note: David L. Morgan.
• Authors: Morgan, David L
• Contents: Part One. Basic Issues; Chapter One. Introducing Focus Groups; Basic Issues. Four Brief Examples; Defining Focus Groups; Advanced Topics; Chapter Two. Uses for Focus Groups; Basic Issues; Advanced Topics; Chapter Three. The Importance of Interaction; Basic Issues; Advanced Topics; Part Two. Designing Focus Groups; Chapter Four. Research Designs for Focus Groups; Basic Issues; Advanced Topics; Chapter Five. Group Composition, Group Size, and Number of Groups; Basic Issues; Advanced Topics; Chapter Six. Asking Questions in Focus Groups; Basic Issues; Advanced Topics; Chapter Seven. Moderating the Discussion; Basic Issues; Advanced Topics; Chapter Eight. Analyzing Focus Groups; Basic Issues; Advanced Topics; Part Three. Advanced Topics and Conclusions; Chapter Nine. Working Cross-Culturally; Basic Issues; Chapter Ten. Specialized Age Groups; Basic Issues; Chapter Eleven. Online Focus Groups; Basic Issues; Chapter Twelve. Conclusions: Future Directions for Focus Groups; Basic Issues; Appendix One; Statement of Informed Consent; Appendix Two; Generic Focus Group Introduction; Appendix Three; Three Examples of Interview Guides; Appendix Four: Experiences as Graduate Students; Interview Guide; Sample Transcript; Commentary on Moderating
• Edition: 1st
• Publisher Details: Thousand Oaks : SAGE Publications, Inc
• Publication Date: 2018
• Extent: 1 online resource (216 pages)
• Languages: English
• ISBNs: 9781506327105; 1506327109
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.