Textbook of pharmaceutical industrial management. ([2012?])

• Record Type: Book
• Further Information: Note: Biren N. Shah [and three others].
• Other Names: Shah, Biren N
• Contents: Contents Foreword 1 v Foreword 2 vv Foreword 3 vii Preface ix 1. Indian Pharmaceutical Industry 1 2. Introduction to Management 9 3. Principles of Management 21 4. Communication 31 5. Motivation 47 6. Decision Making 61 7. Leadership 69 8. Administrative Management 75 9. Managerial Control 89 10. Planning and Forecasting 103 11. Personnel Management 111 12. Production Management 127 13. Materials Management 153 14. Pharmaceutical Marketing 173 15. Marketing Research 183 16. Recruitment, Selection and Retention of Pharmacy Personnel 193 17. Channels of Distribution 205 18. Salesmanship 221 19. Establishment of a Pharmaceutical Factory 237 20. Pharmaceutical Export 253 21. Accounting and Its Principles 259 22. Th e Journal 295 23. Cash Book 309 24. Ledger 323 25. Trial Balance 333 26. Financial Statements 351 27. Bank Reconciliation Statements 369 28. Bills of Exchange 377 29. Treatment of Cheques 387 30. Economics 393 31. Trade 409 32. Insurance 421 33. Labour Welfare 431 34. Application of Computer in Accounting 439
• Edition: First edition
• Publisher Details: New Delhi : Elsevier
• Publication Date: 2012
• Copyright Date: 2010
• Extent: 1 online resource, illustrations
• Subjects: 338.476151; Pharmaceutical industry -- Management -- Textbooks; Pharmaceutical industry -- Management -- Handbooks, manuals, etc; Pharmaceutical industry -- India; BUSINESS & ECONOMICS -- Industries -- Pharmaceutical & Biotechnology; Pharmaceutical industry; Pharmaceutical industry -- Management; India; Electronic books; Handbooks and manuals; Textbooks
• Languages: English
• ISBNs: 9788131232637; 8131232638
• Related ISBNs: 9788131225394
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.