The British newspaper industry : the future of the regional press /: the future of the regional press. (2016)

• Record Type: Book
• Further Information: Note: John Hill.
• Authors: Hill, John, 1935 January 22
• Contents: Cover; Contents; List of Figures; List of Tables; Introduction; 1 The Persistence of a Local Press: A Folk Memory?; 2 Communities and Their Media; 3 Communities: What They are; 4 The History of a Crisis: Internal Factors; 5 The History of a Crisis: External Factors; 6 The Present State of Play; 7 Newspapers in Decline; 8 The Growth of Alternative Media; 9 Anticipating the Future; 10 Transitioning to a New Order; 11 Generic Strategies; 12 Strategies for a Turbulent Future?; 13 The Mechanisms of Local Media; 14 Newspaper Production; 15 Digital Printing; 16 Marketing Advertisement Space. 17 Marketing the Product18 Resource Partitioning; 19 Value Activities; 20 The Current State of Play; 21 The Endgame?; Notes; Index.
• Publisher Details: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan
• Publication Date: 2016
• Extent: 1 online resource
• Subjects: 072; Journalism, Regional -- Great Britain; Newspaper publishing -- Great Britain; LANGUAGE ARTS & DISCIPLINES -- Journalism; Journalism, Regional; Newspaper publishing; History -- Social History; Social Science -- General; Social Science -- Media Studies; Business & Economics -- Industries -- General; Social & cultural history; Cultural studies; Media studies; Industry & industrial studies; Communication; Industries; Great Britain; Electronic books
• Languages: English
• ISBNs: 9781137568977; 1137568976
• Related ISBNs: 9781137568960; 1137568968
• Notes: Note: Includes bibliographical references and index.; Note: Online resource; title from PDF title page (EBSCO, viewed April 15, 2016).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.