The language of cosmetics advertising. (2016)

• Record Type: Book
• Further Information: Note: Helen Ringrow.
• Authors: Ringrow, Helen
• Contents: Chapter 1: Beauty advertising in a cross-cultural context.- Chapter 2: Language, gender, and advertising.- Chapter 3: Problems and Solutions: Pursuing the youthful, ideal body.- Chapter 4: Femininity as a sensual identity.- Chapter 5: Scientised beauty advertising discourse: with peptides or paraben-free?.- Chapter 6: The case for Feminist Critical Discourse Analysis.
• Publisher Details: London : Palgrave Pivot
• Publication Date: 2016
• Copyright Date: 2016
• Extent: 1 online resource (118 pages)
• Subjects: 659.1966855; Linguistics; Advertising -- Cosmetics; Advertising -- Cosmetics -- Terminology; Language Arts & Disciplines -- Linguistics -- General; Social Science -- Gender Studies; Language Arts & Disciplines -- Linguistics -- Pragmatics; Medical -- General; Social Science -- Sociology -- General; Sociolinguistics; Gender studies, gender groups; Discourse analysis; Popular medicine & health; Cultural studies; Corpora (Linguistics); Sociolinguistics; Sociology; Discourse analysis; Medicine; Linguistics
• Languages: English
• ISBNs: 9781137557988
• Related ISBNs: 9781137557971
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.