Why games are good for business : how to leverage the power of serious games, gamification and simulations /: how to leverage the power of serious games, gamification and simulations. (2016)

• Record Type: Book
• Further Information: Note: Helen Routledge.
• Authors: Routledge, Helen
• Contents: Cover; Contents; Figures and Tables; Foreword; Preface; 1 Serious Games -- What, Why, How and Who?; Are games really the sophisticated training solution I'm looking for?; Personal motivations; So why now?; If you only read one section of this book, make it this one!; So who's using them?; Education; Environmentalism; Crowdsourcing problem-solving/information; So where's the evidence?; Summary; 2 If I "Feel" It -- I Remember It; The complexity of games; More popular than ever; Choice; Feedback; Pacing; Practice; Enjoyment or fun; Readiness; The state of flow; Summary. 3 So What Can You Do with Serious Games?Process: The Shell Process End 2 End Demonstration; Service: Gaming mechanics in practice: developing McDonald's award-winning till-training game; Charity: The Butterfly Project; Financial retail: Simulations for banking professionals; Vocational education : Using virtual and augmented reality; Health care: The Harm Free Game and The Dysphagia Game; Medical: Re-Mission; Market research: a face-to-face training simulation; Dental technology: Digital and board games for dental technicians; 4 A Look Behind the Scenes; Responding to a request for proposal. Setting up your teamDesigning the solution; Concept development; High-level design; Detailed functional design; Application development; User acceptance testing; Launch; Creating a buzz!; Wrapping up; Top tips from those who have been there and done it!; Bug reporting guidelines; 5 The Case for Genuinely Blended Learning; Origins; It is to do with learning styles; It is to do with technology; Creating a true blend; Experiences creating blended programs; What does blended learning mean to you?; 6 How Was It for You?; Return on investment vs return on engagement; So where's the evidence? The rise and rise of Serious GamesEnabling practice and empowering learners in education; Gamification; Virtual reality; Augmented reality; xAPI -- the new standard for tracking; Concluding thoughts; References; Index.
• Publisher Details: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan
• Publication Date: 2016
• Extent: 1 online resource
• Subjects: 658.4/0353; Business; Management games; Educational games; Game theory; Strategic planning; Management -- Simulation methods; Management science; Management; Organization; Personnel management; Manpower policy; Behavioral economics; Leadership; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Educational games; Game theory; Management games; Management -- Simulation methods; Strategic planning; Business & Economics -- Strategic Planning; Business & Economics -- Human Resources & Personnel Management; Business & Economics -- Organizational Behavior; Business & Economics -- Management; Organizational theory & behaviour; Personnel & human resources management; Behavioural economics; Business strategy; Management & management techniques; Electronic books; Electronic books
• Languages: English
• ISBNs: 9781137448989; 1137448989; 1349580635; 9781349580637
• Related ISBNs: 9781349580637; 9781137448965; 1137448962
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.