The 1% windfall : how successful companies use price to profit and grow /: how successful companies use price to profit and grow. (2010)
- Record Type:
- Book
- Title:
- The 1% windfall : how successful companies use price to profit and grow /: how successful companies use price to profit and grow. (2010)
- Main Title:
- The 1% windfall : how successful companies use price to profit and grow
- Other Titles:
- One percent windfall
- Further Information:
- Note: Rafi Mohammed.
- Other Names:
- Mohammed, Rafi
- Contents:
- The 1% windfall -- I: The foundation of pricing: value-based pricing -- Capture value by thinking like a customer -- II: The strategy of pricing -- Pick-a-plan -- Versioning -- Differential pricing -- III: Implementation: use price to profit and grow -- Offensive pricing: create a pricing blossom strategy -- Defensive pricing: recession, inflation, and new competitors -- Create a culture of profit -- Make a pricing action plan.
- Publisher Details:
- New York : HarperCollins e-books
- Publication Date:
- 2010
- Extent:
- Subjects:
- 658.8/16
Pricing
Pricing
Electronic books - Languages:
- English
- ISBNs:
- 9780061985270
0061985279 - Notes:
- Note: Includes bibliographical references and index.
- Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.252086
- Ingest File:
- 01_166.xml