Feminists, feminism, and advertising : some restrictions apply /: some restrictions apply. ([2017])

• Record Type: Book
• Further Information: Note: Edited by Kim Golombisky and Peggy J. Kreshel.
• Editors: Golombisky, Kim; Kreshel, Peggy J (Peggy Jean), 1953-
• Contents: Acknowledgments -- Introductory remarks on the advertising business and a community of feminist scholars making advertising their business / Peggy Kreshel -- Histories of feminists, feminisms, and advertising -- Women versus brands : sexist advertising and gender stereotypes motivate / Jacqueline Lambiase, Carolyn Bronstein, and Catherine A. Coleman -- The entangled politics of feminists, feminism, advertising, and beauty : a historical perspective / Dara Persis Murray -- "Don't you love being a woman?" : advertising, empowerment, and the women's movement / Ann Marie Nicolosi -- Encoding : feminist critiques of advertising professionals and practices -- Black women and advertising ethics : a womanist perspective / Joanna L. Jenkins -- "What's wrong, you can't take a joke?" : advertisers' defenses of images of violence against women in their ads, 1979-1989 / Juliet Dee -- Exceptional exemplars : practitioners' perspectives on ads that communicate effectively with women and men / Kasey Windels -- The creative career dilemma : no wonder ad women are mad women / Karen L. Mallia -- Exporting gender bias : Anglo-American echoes in Swedish advertising creative departments / Jean M. Grow -- Decoding : feminist analyses of intersectional advertising audiences -- Engaging in consumer citizenship : latina audiences and advertising in women's ethnic magazines / Jillian M. Báez -- "You get a very conflicting view" : postfeminism, contradiction, and women of color's responses to representations of women in advertisements / Leandra H. Hernández -- Social exclusion and gay consumers' boycott and buycott decisions / Wanhsiu Sunny Tsai and Xiaoqi Han -- Professional development : historiography and biography -- The curious story of home economics' contribution to women's careers in advertising, 1940s to 1960s / Kimberly Wilmot Voss -- A woman's place : career success and early twentieth century women's advertising clubs / Jeanie E. Wills -- Closing arguments : a feminist education for advertising students / Kim Golombisky -- About the editors and contributors.
• Publisher Details: Lanham, Maryland : Lexington Books
• Publication Date: 2017
• Extent: 1 online resource
• Subjects: 305.420973; Business & Economics: Advertising & Promotion; Advertising -- History; Women in advertising -- History; Advertising; Women in advertising; SOCIAL SCIENCE / Discrimination & Race Relations; SOCIAL SCIENCE / Minority Studies; Social Science: Gender Studies; History; Electronic books
• Languages: English
• ISBNs: 9781498528276; 1498528279
• Related ISBNs: 9781498528269
• Notes: Note: Includes bibliographical references and index.; Note: Description based on online resource; title from digital title page (viewed on December 08, 2017).
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.