Research methods for business students. (2016)

• Record Type: Book
• Further Information: Note: Mark Saunders, Philip Lewis, Adrian Thornhill.
• Authors: Saunders, M. N. K; Lewis, Philip, 1945-; Thornhill, Adrian
• Contents: Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.
• Publisher Details: Harlow, Essex, England : Pearson Education Limited
• Publication Date: 2016
• Extent: 1 online resource (xxvi, 741 pages), illustrations (some color)
• Subjects: 650.072; Business -- Research; Business -- Research -- Data processing; Business -- Research; Business -- Research -- Data processing; Economisch onderzoek; Organisatieonderzoek; Onderzoeksmethoden; Onderzoek; Bedrijfskunde; Företagsekonomi -- metodik; Betriebswirtschaftslehre; Forschungsmethode; Wirtschaftswissenschaftliches Studium; Wissenschaftliches Arbeiten; Leermiddelen (vorm)
• Languages: English
• ISBNs: 9781292016641; 1292016647
• Related ISBNs: 9781292016627; 1292016620
• Notes: Note: Includes bibliographical references and index.; Note: Description based on print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.