Made to stick : why some ideas take hold and others come unstuck /: why some ideas take hold and others come unstuck. (2008)

Record Type:: Book
Title:: Made to stick : why some ideas take hold and others come unstuck /: why some ideas take hold and others come unstuck. (2008)
Main Title:: Made to stick : why some ideas take hold and others come unstuck
Further Information:: Note: Chip Heath & Dan Heath.
Other Names:: Heath, Chip
Heath, Dan, 1973-
Publisher Details:: London : Arrow Books
Publication Date:: 2008
Extent:: 291 pages, 20 cm
Subjects:: 302/.13
Context effects (Psychology)
Memetics
Context effects (Psychology)
Memetics
Contexteffecten
Collectief geheugen
Electronic books
Languages:: English
ISBNs:: 9781407008257
1407008250
9781407008240
1407008242
Notes:: Note: Includes bibliographical references and index.
Access Rights:: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library HMNTS - ELD.DS.193873
Ingest File:: 01_134.xml