Social game design : monetization methods and mechanics /: monetization methods and mechanics. (©2012)

• Record Type: Book
• Further Information: Note: Tim Fields, Brandon Cotton.
• Other Names: Fields, Tim; Cotton, Brandon
• Contents: Introduction; A brief history of online game monetization; Industry terms; Game type vs monetization strategy; What can you do in design to help a one-time purchase game?; Design tactics for advergames; Designing for episodic content and paid unlocks; Design tactics for a purely subscription game; How to design for a free to play game with a subscription option; How to design virtual goods for your game; Currencies; Game Economy; Design considerations for combination systems; Why free-to-play is the present and future of online gaming; Review / Summary.
• Publisher Details: Waltham, MA : Morgan Kaufmann
• Publication Date: 2012
• Copyright Date: 2012
• Extent: 1 online resource (xv, 262 pages), illustrations
• Subjects: 794.8/1536; Computer games -- Design; GAMES -- Video & Electronic; Computer games -- Design; Electronic books
• Languages: English
• ISBNs: 9780240817668; 0240817664; 9780240817675; 0240817672
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.