Direct and Digital Marketing in Practice. (2017)

• Record Type: Book
• Further Information: Note: Brian Thomas, Matthew Housden.
• Authors: Thomas, Brian; Housden, Matthew
• Edition: Third edition
• Publisher Details: London : Bloomsbury Business
• Publication Date: 2017
• Copyright Date: 2017
• Extent: 1 online resource (536 pages)
• Subjects: Business & management: study & revision guides; Business & management; Business & Economics -- E-Commerce -- Internet Marketing; Business & Economics -- Marketing -- General; Business & Economics -- Marketing -- Direct; Sales & marketing
• Languages: English
• ISBNs: 9781472939081; 1472939085
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.