Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention /: how to improve customer acquisition, customer retention, and fraud detection and prevention. (2017)

Record Type:
Book
Title:
Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention /: how to improve customer acquisition, customer retention, and fraud detection and prevention. (2017)
Main Title:
Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention
Further Information:
Note: Jean Paul Isson, Minha Hwang.
Authors:
Isson, Jean Paul, 1971-
Hwang, Minha
Edition:
1st
Publisher Details:
Hoboken, New Jersey : John Wiley & Sons, Inc
Publication Date:
2017
Extent:
1 online resource
Subjects:
658.4038
Business intelligence
Data mining
Business planning
Marketing -- Data processing
Industrial management -- Statistical methods
Fraud -- Prevention
Languages:
English
ISBNs:
9781119325499
9781119325505
Related ISBNs:
9781119129752
Notes:
Note: Description based on CIP data; item not viewed.
Access Rights:
Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:
Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:
British Library HMNTS - ELD.DS.270014
Ingest File:
02_316.xml